Cheryl brings over 20 years of branding and marketing experience to Rhodes Architecture + Light. In 2009 she launched a branding agency where she worked primarily with clients in the design & build industry.
She went on to open and operate a satellite office for a large architectural firm where, as the Director of Marketing, she was immersed in both the creative and pragmatic aspects of the business. As part of her role, she photographed dozens of memory care facilities–occasionally staying on site. She spent days getting to know the end clients–mostly Alzheimer's and dementia patients–and seeing first-hand how they interact with the architecture and interior design. The experience ignited her passion for using photography to tell the human story of buildings.
In 2015, Cheryl reentered the entrepreneurial world as a freelance photographer which she maintains today part time shooting for clients across the PNW. Her portfolio can be viewed at quantacollectiv.com.
Cheryl sits on the Education Committee for SMPS Seattle which provides opportunities for her to engage the A/E/C community in meaningful conversations about design and marketing strategy. She is also serving on the Seattle Design Festival planning committee and was recently selected to be a juror for the national SMPS Marketing Communication Awards.
All aspects of Cheryl’s experience are engaged at Rhodes Architecture + Light. In addition to helping the firm differentiate itself from our competitors, Cheryl acts as the liaison between our clients and design team so that we can provide the highest level of service and proactive communication at every stage of the project.
Cheryl thrives outside and is an avid forager and backroad explorer. In her spare time, she loves to photograph inspiring/interesting architecture, nature and her Goldendoodle. She is a recent addition to Seattle via Portland and before that, Bend, Oregon. Cheryl frequently travels throughout the PNW to stay connected with family and friends and uses her time on the road to listen to alt rock, indie, and podcasts like "Huberman Lab" and "Think Fast, Talk Smart". In addition to photography as a career and hobby, Cheryl finds artistic expression in painting with alcohol inks, sketching and writing.